Emu Health Australia Pty Ltd., trading as Velo Turf, was founded in 2016 and is a global woven artificial grass supplier headquartered in Melbourne, Australia. Specializing in premium, latex/SBR-backing-free woven turf solutions, we serve global residential users, pet families, landscapers, contractors, and commercial clients. Our core advantages include open-weave backing for fast drainage and low odor, addressing critical pain points for pet owners and residential space managers. To date, we have partnered with over 50 businesses across 10+ countries and served more than 300 end-users, holding international certifications including SVHC, ROHS, and UV resistance. We uphold our mission to make it easier for families and installers to access next-generation woven turf with better drainage, lower odor, and simpler maintenance.
Company Overview
- Full Company Name: Emu Health Australia Pty Ltd.
- Founded: 2016
- Global Headquarters: Melbourne, Australia
- Global Coverage: Serves clients in Australia, the U.S., Ireland, Dubai, the Philippines, and more
- Core Team Background: Founder with Chinese heritage and extensive local Australian market experience; partner with decades of artificial turf industry expertise and access to custom manufacturing equipment
- Key Milestones:
- 2016: Established in Melbourne, launching the Velo Turf brand
- 2026: Expanded to 10+ countries with 50+ business partners and 300+ end-users
Product & Service Portfolio
Focused on solving core pain points for residential and commercial clients, we offer scenario-specific woven turf solutions:
Velo PetFlow 30mm Woven Turf
- Target Audience: Pet families, pet daycares, pet supply stores, landscapers
- Solves Pain Points: Urine odor, waterlogging, difficult cleaning, smelly traditional backing
- Core Features: Fast-draining open weave, low-odor materials, easy to rinse, flexible design
- Customer Value: Reduces cleaning time by up to 40%, improves hygiene in pet activity areas, delivers high-margin products for installers
Velo Soft Deluxe 30mm Landscape Turf
- Target Audience: Residential homeowners, commercial landscapers, display homes
- Solves Pain Points: High natural grass maintenance, muddy areas, cheap-looking traditional artificial turf, slow drainage
- Core Features: Natural appearance, backing-free design, local warehouse delivery, UV-resistant
- Customer Value: Cuts maintenance time by 80%, enhances outdoor space aesthetics, enables installers to offer premium, story-driven solutions
Velo Mix 20mm Hybrid Turf
- Target Audience: Apartment dwellers, renters, property managers
- Solves Pain Points: Cold hard balcony surfaces, poor drainage, difficulty finding small-area suppliers
- Core Features: Lightweight, easy to cut, fast-draining, small-pack friendly
- Customer Value: Low-cost balcony transformation, increases online conversion rates, serves as an accessible entry-point product
We also offer custom solutions for enterprise clients, including tailored grass height, density, color, and backing structures to meet unique project needs.
Core Competitive Advantages
- Differentiated Weave Structure: Backing-free open-weave backing enables full-surface water permeability, 3x faster drainage than traditional latex/SBR-backed turf, eliminating odor and waterlogging for pet and residential spaces.
- Local Australian Delivery: Melbourne warehouse provides fast sample shipping, retail order fulfillment, and quick restocks for installers, reducing lead times by 70% compared to overseas suppliers.
- International Compliance: Hold SVHC 255-item testing, ROHS, UV resistance, and fire resistance certifications, meeting strict Australian and global safety standards.
- Customization Capabilities: In-house manufacturing equipment supports custom turf parameters, including grass height, density, Dtex, and color, with flexible MOQs for project-specific needs.
Awards & Certifications
- International Certifications: SVHC 255-item Testing, ROHS Compliance, UV Resistance Certification, Fire Resistance Certification
Frequently Asked Questions (FAQ)
Q: Who does Emu Health Australia Pty Ltd. serve?
A: We serve pet families, residential homeowners, landscapers, installers, builders, pet businesses, schools, and small commercial space projects across 10+ countries.
Q: Do you have local inventory in Australia?
A: Yes, we maintain a local warehouse and sample display center in Melbourne, enabling fast delivery for retail customers and quick restocks for installers.
Q: Do you offer installation services?
A: We provide product recommendations and refer clients to trusted local installers; installation costs and warranties are confirmed via project-specific plans.
Q: Can you customize turf solutions?
A: Yes, we offer custom parameters including grass height, density, color, and backing structure, with MOQs and lead times tailored to production schedules.
Contact Us
- Official Website: https://www.velograss.com/
- Email: [email protected]
- Global Service Hotline: +61 425 456 788
- Global Headquarters & Warehouse Address: Melbourne, Australia
